Pestle Analysis Essay example - 2031 Words

1. Introduction to the assignment and summary of the selected business. This assignment is about the factors that influences the business environment in different ways. This is about environmental analysis which is dynamic process that comprises scanning, monitoring, disseminating and forecasting. There are different factors which influences the business in 21st century. Somehow these factors have impact on the business in favour of the business and sometimes have an adverse impact in the business. I am taking TESCO plc as a business. I will look the factors which influences the TESCO plc in different ways. TESCO is a grown company and has working in more than 14 countries with over 500,000 employees. This company is†¦show more content†¦Dec 2012). So it is feasible for TESCO to operate their business in Singapore. Social analysis: One other factor is social factor. It is about the people living there. What is the thinking of the people? In Singapore there is diversification of people and diversified culture and religion which makes it probably open minded country to new influences. So it will be easy for TESCO to invest in this country for the expansion and growth of their business with proper planning and marketing. If we consider the other factors about the living standards, Singapore has the population of approximately 5 million. Salaries are high to meet the daily basis expenses. On the other hand people are educated more than 80% adults are highly professional degree holders. So TESCO has this advantage in hiring the people. The most the educated people in the company the more influence on the growth of the company. Technological analysis: According to an analysis, Singapore is the most successful in the race of innovation and advancement (Qureshi S. 2010). This is the advantage to TESCO to exploit self-checking out and electronic shelf labelling in its merchandising in Singapore. Singapore has more than 4 million users of internet. So it will be easy for TESCO to exploits information on internet so people can be aware of vacancies available and all the information about TESCO. Legal analysis: These factors involves and have effect of both, externally andShow MoreRelatedThe Pestle Analysis Of Pestle Analysis2371 Words   |  10 PagesP.E.S.T.L.E Analysis The PESTLE analysis is used to analyse the current and future predicaments of an industry that the organisation or business belongs to, thus helping to provide better strategic planning whilst gaining competitive superiority over competition. Significance of the factors that are included in the PESTLE analysis can vary depending on the market, organisation or business. For example: †¢ Businesses or organisations that are in the tourism industry may feel that environmental factorsRead MorePestle Analysis867 Words   |  4 PagesCompiling and Using a â€Å"PESTLE† Analysis 1.1 A PESTLE analysis is a tool that acts as a prompt to the staff and governors involved in the analysis of the developments in the school’s environment that could affect its risk profile. It may help them carry out a more comprehensive analysis. The initials stand for: Political e.g. a new government initiative creates the risk that the school may fail to deliver the policy or be diverted away from local priorities etc. Economic e.g. central or localRead MorePestle Analysis2113 Words   |  9 Pagesfactors within the PESTLE analysis which are having an impact on Charles Stanley October 2008 1.0 - Introduction to the PESTLE analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.........................3 2.0 – Introduction - Charles Stanley 2.1 - Pestle Analysis of Charles Stanley Stockbrokers 3.0 – Detailed Focus - Two Key Factors 3.1 – Impact factors on HR strategy and practise 3.2 – Recommendations 3.3 – Conclusions 4.0 – Conclusion Appendix References Bibliography Concept Completing a PESTLE analysis in order to seeRead MorePestle Analysis4848 Words   |  20 PagesAbstract This paper appraised business external and internal environments, with specific reference to the Nigerian business environment. The methodology adopted is basically theoretical and narrative based on aggregative and specific SWOT M atrix and PESTLE Analysis models, respectively, from previous studies. A review of related literature and exploration of theoretical framework provided more insight into the various factors of the environments of business. The appraisal showed that both external and internalRead MorePestle Analysis Essay1557 Words   |  7 PagesApplication of PESTLE analysis 1. Define the purpose of PESTLE analysis and spell out some of the main constituents of each factor. PESTLE analysis â€Å"Political, Economic, Social, Technological, Legal and Environmental analysis† is used to evaluate the many factors in the macro environment that will affect the decisions of managers in any organisation. It is normally carried out before a SWOT analysis which is applied for assessing an internal environment of a business (Panah, 2012). GovernmentRead MorePESTLE analysis of Inditex Essay2700 Words   |  11 Pagesfranchising (Middle East and Scandinavia).       PESTLE Review    PESTLE describes six factors that apply to all businesses, although some factors will impact one particular business to a greater or lesser extent or in a more direct or indirect manner than others. Awareness and analysis of the PESTLE factors allow companies to align themselves to these external aspects and in many cases, soften the impact that they have on business. It is worth noting that PESTLE is a model and that in reality many of theRead MorePestle Analysis Is A Management Tool1890 Words   |  8 PagesP2E2STLE ANALYSIS: According to the Cambridge Dictionaries, PESTLE analysis is a management tool that analyzes the effects of any challenges as well as strategies for the business but deals with outside factors. This tools only used by the macro environment of which it doesn’t have any full control but rather influences the challenges. Another definition for PESTLE according to the Business Studies Grade 12: a PESTLE analysis is a tool used to evaluate the macro environment to see potential threatsRead MorePESTLE Analysis for Centre Parcs Essay3832 Words   |  16 PagesParc’s A PESTLE Analysis Contents 1. Introduction 2. PESTLE Analysis 2.1. What is PESTLE Analysis 2.2. Political 2.3. Economical 2.4. Social 2.5. Technological 2.6. Legislative 2.7. Environmental 3. Entrepreneurial 4. Conclusion 5. References 1. Introduction Centre Parcs are one of the UKs leading family, self-catering holiday destinations. This report aims to analyse the company using one of the key tools available to guide strategic decision making – A PESTLE AnalysisRead MoreBusiness Benefits : Swot Analysis And Pestle Analysis1275 Words   |  6 Pages1. Valentinos, Mission Statement, Three Business Benefits, SWOT Analysis and PESTLE Analysis. - Mission Statement To guide persons to the right path in their relations with a high level of privacy and confidentiality. - Three Business Benefits - SWOT Analysis Strengths: 1. The long established brand name and the stability performance as a result of the experience gained during the years of work. 2. The use of high technology and experienced staff who are ready to meet the members needs. 3Read MoreVietnam : Macro Enviroment : Pestle Analysis2808 Words   |  12 PagesVIETNAM - MACRO-ENVIROMENT: PESTLE ANALYSIS†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...4 CANDYKING LTD. COMPANY †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦.5 CURRENT STRATEGY†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.....5 STRUCTURE†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦5-6 PRODUCT CATEGORIES †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦........6 TASK # 2†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.7 BLUE OCEAN RED OCEAN†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..7 DIFFRENCE BETWEEN BLUE OCEAN RED OCEAN†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...8 CANDYKING LTD. COMPANY ANALYSIS FROM RED OCEAN PROSPECTIVE

Walmart Spot Rate Free Essays

a. A. Walmart’s use of the spot market in China would allow the retailer to exchange their excess required holdings into other foreign currencies. We will write a custom essay sample on Walmart Spot Rate or any similar topic only for you Order Now The spot market makes the exchange of yuan into other currencies a seamless process. If Walmart consistently purchases home goods from manufacturing plants in Russia, the spot market will allow Walmart to convert their earned yuan into rubles to pay for Russian goods. b. c. B. Walmart may at sometime utilize an international money market in order to borrow short-term funds to build new retail outlets in emerging markets. Excess funds from sales in China could be placed into a foreign money market in anticipation of new operations in the respective country. Advantage of utilizing this type of money market is to secure better interest rate or the country’s currency may be expected to increase in the near future. Any advantage a company has in anticipation of expected currency appreciations, the better off they will be when operations begin, their money will go further. d. e. C. Walmart may also choose to take on long-term debt with the use of the international bond market. Much like anticipating a foreign countries increase in currency in the money market, a bond market will allow Walmart to take in immediate debt in the respective country. Once operations begin in this new market, earnings received in the new currency can be used to pay off interest of this new debt. Walmart will also attract more attention from foreign investors, if they issue bonds in those foreign countries. Walmart must use caution, depending on which way the exchange rate works in their favor, it may either prove to be beneficial or they may realize a loss due to currency deflation. Chapter 4 Problem 5 If Japan relaxes its import controls: a. A. The US demand schedule for Japanese yen will shift inward b. B. The supply schedule of yen will shift outward c. C. The equilibrium value will decrease Problem 21 1. Borrow 10 Million Singapore dollars 2. Convert the Singapore dollars to US = (10,000,000 x . 43) = 4,300,000 US Dollars 3. Lend the US dollars @ 7%, which represents a over the 60 day period. After 60 days the bank will receive (computed as $4,300,000 x (1 + . 0117) = 4,350,310 4. (7 x (60/360)) = 1. 17 5. Repay the Singapore loan = 10,000,000 x {1 + (24% x 60/360)} = 10,400,000 6. Based on spot rate , US dollars to repay Singapore loan = 10,400,000 x . 42 = 4,368,000 7. After repaying loan the bank will have a speculative loss of 4,368,000 – 4,350,310 = 17,690 If the speculation is correct the bank will have done too much work for a loss in profit. How to cite Walmart Spot Rate, Papers

Case Study Comparative Business Ethic & Social Responsibility

Question: Case Study: Comparative Business Ethics Social Responsibility. Answer: In present competitive businesses environment, corporate social responsibility has emerged as one of the most important factor that every organizations have to follow. According to Christensen, Mackey and Whetten (2014) social responsibility is a concept that induces organizations to concern about many other things apart from the revenue only. In fact, the social responsibilities have a major role in the businesses of the companies as well. As per the article by Sebhatu and Enquist (2014) organizations are a part of the society. Therefore, organizations have to consider about the well-being of the society in order to represent itself as one of the responsible members of the society. Otherwise, it can damage the image and reputation of the organizations. Starbucks regarded as one of the major coffee company of the entire world. The company established in the year of 1971. From the beginning of its businesses, Starbucks has able to gain huge popularity among its customers (Cha, Yi and Bagozzi 2015). It helps the organization to enhance its image among the customers. Therefore, Starbucks always remains very careful regarding the kind of affect any of its business strategy will have on the customers mind. Social responsibility is among those strategies that Starbucks consider very seriously. In many studies highlighted the fact that Starbucks is the global leaders in many of the key areas of social responsibilities (Elkington and Fisk 2014). Therefore, it has huge impact on the entire image and reputation of the company. Starbucks image includes organizations commitment to sustainability and ethics. The study highlighted the fact that Starbucks launched a website named shared planet to address ethics related issues. The prime aim of this website is to achieve environmental stewardship, ethical sourcing and greater community involvement. It illustrates the kind of emphasize that the company has provided on the social responsibility. The company also associated with number of nonprofit organizations in order to help needy people of the society. Hence, study evaluated the fact that the Starbucks is hugely concerned regarding its image on the society. According to Pearce and Doh (2012) in modern competitive business atmosphere, organizations tries to maintain its social responsibility not only to help the society to move forward but it also helps the organizations gain competitive advantage in the market. Since, maintaining social responsibility allows organizations to develop a strong reputation from it self. In addition, Starbucks is the largest buyer of Fair Trade Certificate coffee (Korschun, Bhattacharya and Swain 2014). Therefore, the company has able generate huge amount of reputation for the company due to many years of good work. Thus, it is obvious that the company will try everything to maintain its reputation and image within the society in which they are doing businesses. Since, any negative impact on the social image or reputation can have major impact on the businesses of the company. As a result, it is obvious that Starbuck will try everything so that the company can able to maintain its reputation in the market. Another factor that keeps Starbucks concerned towards the social responsibility is the kind of potential negative impact it can have towards the company. As mentioned earlier, Starbucks has able to create huge reputation for it by performing its social responsibility to its fullest. For instance, Starbucks has collaborated with Paper Recovery Alliances to address the social issues related to the packaging of the products. As per the article by Scherer et al. (2016) waste that comes from the packaging of the products has not only created huge amount of negative impact on the environment of the society but also has induces government to spend huge amount of money so that people whom are living in the society can able to live a healthy life. However, as the amount of waste is keep increasing, it actually creating huge challenges for the company. Thus, waste management initiative taken by Starbucks has able to gain praise from all sector of the society. The study highlighted the fact that Starbucks makes almost 14.5 million loans to the poor farmers and planning to increase the amount to 20 million in 2015. In the year of 1998, Conservation International combined with Starbucks to promote sustainable agricultural practices. The company also developed many campaign for preventing deforestation. This highlighted the fact the concern of Starbucks on the overall development of the society. It also emphasizes the fact that Starbucks not only want to represent itself as one of the major coffee provider of the world but also want to represent itself as a responsible citizen of the society. Therefore, it is obvious the Starbucks will concern hugely on the social responsibility at the time of developing corporate strategy. Another important factor that induces the company to maintain social responsibilities in the workplace is because of the childhood experience of Howard Schultz, the CEO of Starbucks. As Howard experiences his father condition because of the unsympathetic behavior by the employer, Starbucks focus to provide all its employees an atmosphere in which they can able to work healthily. Traditionally, Starbucks has able to maintain proper ethics and social responsibility in order to maintain strong relationship with the employees as well as with the suppliers. Especially, Starbucks has commendable relationship with the small size coffee suppliers. Since, Starbucks is the most popular organization in the coffee industry. Therefore, it can easily able to collect raw materials from the top most raw materials of the world but the company believes in providing all other suppliers the opportunity so that they can able to grow in the market. Starbucks Coffee and Farmer Equity Practices highlighted the social practices at the time of collecting raw materials from the farmers. Starbucks comparatively pay higher prices to the farmers in order to help them and their families to lead a healthy life. As opined by Eteokleous, Leonidou and Katsikeas (2016) Starbucks believes that in the theory of People first and profit last. Therefore, the organizations always keen to implement strategies that will help the organization to develop strong relationship with both internal as well as external stakeholders. Thus, all the strategies of Starbucks developed in such a way that it not only helps the company to gain profit but also induce them to perform all its social responsibility carefully. The study highlighted that Starbucks is one of the top most organizations regarding the kind of benefits that the organizations provide to all its employees. As mentioned earlier, Howard Schultz has faced lack of money at the time of growing up. Since, his father was treated unsympathetically by an organization and does not provide them the necessary health benefits that every individual expected to have at the workplace. As a result, Starbucks was developed with believe that every organization should value all their employees. The childhood experience also induces Howard Schultz to make sure that none of the employees from Starbucks will have to face situation that his father had to face. Thus, the company always put huge amount of focus to ensure every employees of the organization can actually able to receive high benefits level so that they can able to lead a healthier and happy life (Hill, Jones and Schilling 2014). This highlighted the unique perspective of the Starbucks as com pared to any other organization. According to Orlitzky (2013) the company has its unique way of treating all its employees. Since, the company offer arrangement of benefits to all the employees that are completely unheard of for coffee shop organization. Especially, Starbucks has paid huge amount of benefits to all its employees regarding their health, which very few organizations in the world will even think to consider. The corporate strategy of Starbuck focus on to create a healthy and friendly job environment in which every employees can able to share their believes and thoughts. According to Rothaermel (2015) one of the key to the success of any organization is to develop an atmosphere and job environment that can increase the satisfaction level of the employees. Now, as mentioned earlier, Starbucks is one of the few companies in the world that provide high level of benefits to all its employees. Therefore, the company has able to develop a workforce whom is highly motivated towards their work. Thus, it allows Starbucks to operate to the maximum level of efficiency. This helps the organization to achieve a high profit level. As a result, Starbucks has able to provide the high level of benefits to all its employees. However, the study highlighted the fact that Starbucks is so concerned about the health level of its employees that it can even ready to cut short the businesses of the company. For instance, the company closed almost 10% of its stores in the year of 2008 so that it can able to provide the same level of health insurance to all its employees. This emphasizes how concerned Starbucks is for their employees. As per the article by Scherer, Palazzo and Trittin (2015) in this challenging business environment, everyone is trying to implement any strategy that have the potential to increase the present level of revenue for the company whereas Starbucks actually cutting its business opportunities so that it can able to provide high level of benefits to the employees. Thus, the company is unique not only in providing high level of benefits to the employees but also unique in terms of the mindset of conducting business. Hence, this unique mindset in conducting businesses has great roles in provi ding high level of benefits to the employees. However, as per the article by Park, Lee and Kim (2014) revenue level also has huge amount of impact on the provided benefits to employees. Since, the company has able to gain huge amount of popularity in all over the world. It increases the revenue level of the company. This allows organization to provide this amount of benefits. The quality of products provided by Starbucks has able to increase the satisfaction level of the customers. This also helps the company to emerge as one the most popular brands of the world. Particularly, at the time of economic crisis, the company has able to restructure its strategy effectively. For instance, Starbucks upgrades its coffee brewing machines, introduced new items at a relatively low price and refocusing in its core product has able to attract customers all over the world. Therefore, the revenue level of the company remains almost unaffected. This also allows the organization to spend for the well-being of the employees (Chandler and Werther Jr 2013). Starbucks also focuses immensely on the present level of services in order to increase the satisfaction level of the customers. As a result, it able to attracts people from all parts of the world, which induces the company to provide high level of benefits to each of its employees. According to Green and Peloza (2014) ethical and social responsibility has major impact on the businesses of the company. Specifically in the present competitive business environment, every organization is trying to implement strategies that will help the organization to gain competitive advantage in the market. Thus, maintaining social responsibility helps organizations to develop a strong reputation for them. As a result, more and more customers get attracted to the product and service offering of the company. In addition, the study highlighted that Starbucks is one of the top most organizations of the world that perform all necessary social responsibilities very carefully (Vallaster, Lindgreen and Maon 2012). This helps the organization to get close to its customer, as performing social responsibility helps to develop a emotional relationship with individuals from the society. Thus, maintaining social responsibility and business ethics does helps Starbucks to gain competitive adva ntage in the market. The study mentioned that Starbucks has always able to move one step ahead with its innovative thought process which allow the company to gain popularity in the market. For instance, Starbucks has developed environmental mission statement in the year of 1992 that way before the concept of go green adopted in the market by other organization (Green and Peloza 2015). By the statement Starbucks focuses on to minimizes the waste and also looks to recycle it so that it had minimum negative impact on the environment. Therefore, Starbucks tries to offer plastic cups with different sizes at a price $1. Since, the cups can be reused to at least 30 times, which will minimize disposal of around 4 billion cups from the entire world. Hence, it can potentially have major positive impact on the environment. Another major ethical factor that has played important role in developing popularity for the company is the way the company has treated all its employees. As mentioned earlier, Starbuck believe in People first, profit last policy (Caruana and Chatzidakis 2014). Therefore, it always focuses on to providing the best possible benefits to the employees so that all the employees of the organization can able to live a healthy and happy life. In fact, the company is so concerned with the well-being of the employees; it is ready to cut its profit to a great extent. As opined by Mallory and Rupp (2014) ethical practices in business will primarily have to focus on the perspectives of people such as employees, customers and suppliers associated with the business. In this case study, it was mentioned that Starbucks has able to develop a strong relationship with all its stakeholders from the beginning of the business with its unique thought process. For instance, practices like closing 10% of sto res of the company just to ensure that the benefit level of the employees don not get affected is just something else, as many other well known company will take the other option of cutting the number of employees so that the profit level of the company remains in a satisfactory level. On the other hand, the study also mentioned that Starbucks has shown great commitment to its entire supplier to help them to grow in their businesses. The study also mentioned that Starbucks consciously tried to provide high prices to the farmers so that they can able to live a healthy life. It also provided almost $70 million loans to support farmers so that they can able to live a healthy life. Starbucks also tried to engages with different size of suppliers so that the entire coffee businesses can able to grow together. As per the article by Drumwright and Murphy (2014), Starbucks has been considered as one of the top organizations in the world regarding the maintenance of ethical practices. The co mpany also has invested huge amount of money in the development of the health clinics and schools so that the society can able to grow efficiently. As a result, the company has able to gain huge amount of popularity among the people all across the world. This has major impact on the businesses of Starbucks. Hence, it can be said that the ethical and social responsibility practices does have major influence on the businesses of Starbucks. On the other hand, Starbucks has also provided high quality product and services in order to gain the popularity among the people all over the world. It also has able to introduce new product offering so that it can able to keep all the customers associated with the organization. The company also has put in huge amount of effort to ensure that the quality of the products can be remaining intact (Fontaine 2013). The study highlighted a case where Starbucks enlisted around 1000 customers for over the period of 1500 hours in order to make its new product flavor perfect. Thus, it enlightens the fact how conscious Starbucks is regarding to its quality of the product. The study also highlighted that Starbucks held the largest countrywide coffee testing in order to make sure that the company has able to provide the highest quality of products (Carroll, Primo and Richter 2016). Starbucks has also joined with Conservation International to make sure that the coffee beans that will used by the company is in the highest quality. It allows the company to deliver coffee of highest quality to attract major portion of the customer. Thus, it can be state that Starbucks product quality and variety of product offering has major impact on the businesses of the company. Another major aspect that Starbucks keep in mind is the customer satisfaction level at the time of visiting the shops of Starbucks. The management of the company believes that customers experience will have to be consistent in all the stores of Starbucks. Otherwise, the service level of the company will not able to achieve the desired amount of customer satisfaction level. The study mentioned that Starbucks replaces its coffee machines with the new high-tech ones so that the customers feel attracted towards the products of the company (Antonetti and Maklan 2014). In addition, Starbucks also introduced mobile payment apps namely Square Wallet to enables customer to pay without using credit or debit cards. This has created major impact on the satisfaction level of the customer. The study also mentioned that Starbucks also tried label the amount of calories each of their product has printed on its packaging so that health conscious customers can able to purchase the product of the compa ny much more freely (Ragas and Culp 2014). Starbucks also tried to provide e-Gifts to the customers to keep them happy and satisfied with the product and services of the company. In order to maintain a good environment, Starbucks has tried to implement three things. Firstly, the management circulated comment cards and mission statement to all new partners. Secondly, the company consciously tries to relate guiding principles it support. Thirdly, Starbucks developed a mission review system to evaluate it strategy with principle of the company. Thus, it highlighted the fact that the company has put in huge amount of effort to ensure that the companys environment remains in good order so that it can more focus on the customer needs and wants. Thus, it can be said that the success of Starbucks is a combined result of both the factors. As Starbucks has mange to implement both the factors top gain popularity in the market. References: Antonetti, P. and Maklan, S., 2014. An extended model of moral outrage at corporate social irresponsibility.Journal of Business Ethics, pp.1-16. Carroll, R.J., Primo, D.M. and Richter, B.K., 2016. Using item response theory to improve measurement in strategic management research: An application to corporate social responsibility.Strategic Management Journal,37(1), pp.66-85. Caruana, R. and Chatzidakis, A., 2014. Consumer social responsibility (CnSR): Toward a multi-level, multi-agent conceptualization of the other CSR.Journal of Business Ethics,121(4), pp.577-592. Cha, M.K., Yi, Y. and Bagozzi, R.P., 2015. Effects of Customer Participation in Corporate Social Responsibility (CSR) Programs on the CSR-Brand Fit and Brand Loyalty.Cornell Hospitality Quarterly, p.1938965515620679. Chandler, D. and Werther Jr, W.B., 2013.Strategic corporate social responsibility: Stakeholders, globalization, and sustainable value creation. Sage Publications. Christensen, L.J., Mackey, A. and Whetten, D., 2014. Taking responsibility for corporate social responsibility: The role of leaders in creating, implementing, sustaining, or avoiding socially responsible firm behaviors.The Academy of Management Perspectives,28(2), pp.164-178. Drumwright, M.E. and Murphy, P.E., 2014. Ethical Issues of Social Marketing and Persuasion.The Handbook of Persuasion and Social Marketing, p.175. Elkington, J. and Fisk, P., 2014. Crane A., and D. Matten (2010). Business Ethics: Managing Corporate Citizenship and Sustainability in the Age of Globalisation (Oxford, UK: Oxford University Press). An excellent entry-level textbook about the world of business ethics. 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